It's the very first cafe with a matcha focus in New York City, and since I LOVEEEE matcha, I had to make sure to go for a visit, even if it seemed like it was in the middle of nowhere in Brooklyn -- well, Williamsburg, but not too close to a subway station.
After looking over the menu posted on the wall above the counter, I went with an iced matcha watermelon. The watermelon sweetened the matcha perfectly and it was surprising how well the flavors went together.
Counter is on the left when you walk in and there's seating up front, along the opposite side of the counter, and a communal table in the back. I wished the interior of the cafe had a more refined look to it.
Baked goods are in a case by the register. There weren't a lot of choices (as in 4-5 baked goods) and not everything was made with matcha, but the matcha canelé caught my eye.
We sat along the wall on stools and sipped our matcha drinks and munched on our sweets.
INFO: MatchaBar | 93 Wythe Ave. | Brooklyn, NY 11249 | 718.599.0015